Copywriter
Work.
UnitedMasters
“Believe”
Chase Freedom Rise
“Let’s Get Fluent”
Volkswagen
“The Unwritten Rules Of The Road”
Volkswagen
“The Things That Drive Us”
D’USSÉ
“The New Era of Cognac”
D’USSÉ
“Lunar New Year Lucky Leon”
Ally Bank
“SXSW”
Volkswagen
“Spontaneous Joy
Brought to You by Taos”
Tic Tac
“Take A Ride on a Tic Tac”
State Farm
“Wyoming 101 with Chris Paul”
About me.
Side projects.
Born Under A Bad Sign
Sorry Grandma
Mind Song
What happens when a fashion icon meets a cognac icon? Lunar New Year gets its freshest drop and a brand new cocktail.
To celebrate Humberto Leon’s limited-edition Lunar New Year bottle and red envelope collab with D’USSÉ, we launched a three-part social series. Each piece spotlighted a different layer: Humberto’s personal story, his approach to creativity, and the inspiration behind a one-of-a-kind cocktail crafted for the new year.
*Click chapter to see post.
Chapter Two*
Chapter Three*
Agency - Translation
CDs - Beth Fujiura, Casey Hall
Art Director - Cassell Ferere